First Step: 1992
"Burn it to the Ground!" That's what her contractor brother said in 1992, when Colleen Froehlich purchased an old empty building at 26 North Elm Street in Three Oaks, Michigan. She spent day and night restoring it to fit her vision. By the following Spring, Bountiful display cases Filled with fresh Artisan Breads, Jams, and Preserves glowed in the Sunlight. Beautiful housewares & Provisions lined the shelves. The vintage neon sign that had hung in her Grandfather's Grocery Store in St. Joseph many years ago was turned on and Froehlich's was open for business.